Great projects start with great briefs. In fact good briefs are essential to good work. Advertising legend David Ogilvy once said “give me the freedom of a tight brief”--he wasn’t talking about underwear, but rather about how smart constraints give focus to our imagination...

Paloma is one of our resident fire starters, or as we like to call them, coaches. She leads and coaches clients through strategic innovation projects by creating roaring fires within teams (figuratively, not literally) helping them challenge the status quo and find new growth and joy. We threw some questions at Paloma to find out more about her.

In our series exploring the future of work, we look at inclusion. It’s both easier and more complex in a hybrid world, but with some forethought and collaboration teams and organisations can ensure everyone feels heard and included...