Cookie Policy

&us takes your privacy seriously. This Cookie Policy describes what cookies are, what types of cookies we use, how we use them, for how long they work and why we use them. We also explain how you can manage your cookies settings.

Ampersand-us Ltd (“&us”), 16 Blackfriars Street, Manchester, M3 5BQ, United Kingdom (“&us”, “we”, “us”, “our”) is the entity responsible for the https://andus.co website (“website”) and we are the controller of the data collected through the use of cookies or similar technologies on our website. This Cookie Policy only applies to our website and applies to you if you interact with our website.

This Cookie Policy forms part of our Privacy Policy, as cookies may include processing of your personal data - you can read more about this in our Privacy Policy.

Consent

Cookies generally require consent, apart from necessary cookies. By accepting the cookies on our website, you consent to our use of cookies as described under “What types of cookies do we use and how do we use them?” below. You can always change or withdraw your consent, “How to manage your cookie settings” below explains how.

What are cookies?

Cookies are small text files that websites place on your device as you are browsing. They are processed and stored by your web browser. Cookies often serve critical functions for websites and they give great insight into users' online activity. They can be designed to do different things, such as to keep track of your behaviour on a website, to recognise the device, and allow a website to remember your settings and preferences to personalise your content. A cookie only contains text, it is not a programme and cannot contain viruses.

What are first and third party cookies?

Cookies are either first party or third party cookies. Cookies set by the website you are visiting are called “first party cookies”, so only that party can read these cookies. Cookies set by someone other than the owner of the website are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website you are visiting (e.g. advertising, interactive content and analytics).

What are session cookies and persistent cookies?

Cookies are designed to be either session cookies or persistent cookies. Session cookies are temporary cookies that are deleted from your device when you close your browser. Persistent cookies are more permanent cookies. They stay on your device after you close your browser and will expire according to the time specified in the cookie itself, or until you erase them.

What types of cookies do we use and how do we use them?

We use first and third party cookies for several reasons. We use necessary cookies, analytical cookies, functional cookies and marketing cookies. Any data collected is aggregated and anonymised, which means we can’t identify you as an individual.

Necessary cookies

REQUIRED FOR WEBSITE FUNCTIONALITY

Necessary cookies are sometimes called “strictly necessary” as, without them, you are unable to browse our website and the website cannot function. We require necessary cookies so our website can operate, meaning you do not have to accept them and it is not possible to reject them. They can also be used to register which cookies you’ve accepted so we stay GDPR compliant.

Statistic cookies

CONSENT-BASED

Statistic cookies, or “performance cookies” collect information about your website visits. These help us understand how the website is used so that we can make improvements and report our performance. For example, some cookies analyse user behaviour in order to provide more relevant content or suggest certain activities. They also collect information about how a user uses the website, which site the user came from, the number of times a user visits, and how long a user stays on the website. We might also use analytical cookies to test new ads, pages, or features to see how users react to them.

Preference cookies

CONSENT-BASED

Preference cookies are sometimes called “functionality cookies”. These cookies are used to enhance the performance and functionality of our website but are not considered necessary. However, without these cookies, certain functionality may become unavailable.

Marketing cookies

CONSENT-BASED

Marketing cookies are used in determining what promotional content is more relevant and appropriate to you and your interests. For example, a marketing cookie allows social media channels to know that you visited the &us website, so after visiting &us you might see ads from us on your social media channels.

Overview of the cookies used on the website

Down below you can see which third party cookies we have on our website:

• Google Analytics 4 and Google Ads (Google Ireland Limited for EU visitors, Google LLC for UK, US and other visitors) are used for website analytics, advertising and conversion tracking. If you give your consent, your geo-location data is collected, this is derived from your IP address, plus tracker and usage information via cookies. The IP address data is discarded before data is logged in any data centre or server. Google may collect personal data from your device as a controller. View Google’s Privacy Policy here.
• Hubspot cookies are used for website usage statistics. View Hubspot Privacy Policy here.
• Livestorm cookies are used in relation to our webinar content. View Livestorm’s Privacy Policy here.
• Cloudflare cookies are used for Bot Management. View Cloudflare’s Privacy Policy here.
• Vimeo (Vimeo.com Inc.) cookies are used so that website visitors can play videos. View Vimeo’s Privacy Policy here.
• Microsoft Advertising (Microsoft Corporation) is used in relation to advertising and conversion tracking. View Microsoft’s Privacy Statement here.
• LinkedIn cookies are used in relation to advertising and conversion tracking. View LinkedIn’s Privacy Policy here.
• Facebook (Meta) cookies are used in relation to advertising and conversion tracking. View Facebook’s Privacy Policy  here.

If you have accepted cookies, you can always opt-out. See ‘how to manage your cookies settings’ below.

Similar technology to recognise and track visitors

Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like "tracking pixels" or "clear gifs". These are tiny graphics files that contain a unique identifier that enable us for example to recognise you visiting our website and track your behaviour for marketing purposes.

How to manage your cookies settings

You can always change your mind and say no to cookies that are not strictly necessary by setting your preferences in the cookie banner. If you choose to reject cookies, you may still use our website, though your access to some functionality and areas of our website may be restricted and the website may not work in its full capacity. 
You can also instruct your browser to reject the use of cookies on your device by changing the settings in your web browser. Most browsers are configured to accept cookies, but you can update these settings to either refuse cookies altogether, or to notify you when a website is trying to set or update a cookie. If your browser automatically rejects cookies many functions and services may become unavailable, because these functions and services are based on the website remembering your choices. It’s important to note that you must change the settings on each browser and device you use. You can also easily delete cookies from your browser that you have previously accepted.

Changes to our Cookie Policy

We may update this Cookie Policy to reflect changes to the cookies we use, or for other operations, legal or regulatory reasons. It’s important that you revisit this Cookie Policy to stay up to date. To make it easier for you, we always include the “last updated” date at the top of the policy.

Contact us

If you have any questions around our Cookie Policy, feel free to send us an email at hello@andus.co
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