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We help our clients become fearless, future-ready
organisations by partnering to build breakthrough products and services, and brave, adaptable teams.

Our Innovation Consultants working collaboratively

About Us

&us is an independent innovation and transformation consultancy empowering our clients to thrive in an increasingly complex world.

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Our Work

How we’ve helped our clients make progress.
Novartis Innovation
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Bringing agility and a customer mindset to 100,000+ employees globally

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Fake it to Make it: Using experimentation to de-risk innovation
De-risking innovation through experimentation
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Post Office App
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Catapulting consumer experiences into a mobile-first world
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&us Novia
Novia
Galvanising purpose to fuel growth and cultural transformation
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Post Office App
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Catapulting consumer experiences into a mobile-first world
Read More
Fake it to Make it: Using experimentation to de-risk innovation
De-risking innovation through experimentation
Read More
&us Novia
Novia
Galvanising purpose to fuel growth and cultural transformation
Read More

Our Clients

Shaping tomorrow together.

We partner with a diverse mix of clients, from small startups with an idea to industry titans set on transforming their futures.
What unites them all is the mission to reimagine how they work.

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TakedaBritish Red Cross
Alcon logoPost Office logo
Macmillan LogoNovartis logo
River Island Logo
Novia Logo
HP Logo
The senior leaders could not believe the speed at which we have arrived at tangible commercial value
Global pharma client
I can see you shift and change things in our organisation
Global Head of Talent & Leadership, Global Tech Client
&us put us in the driving seat of our own transformation, and that feels very different from other consultancies
Head of People & Transformation, Global Pharma Client
They’re an incredibly good, fast partner for any new product development

Alex Smilansky, CEO, Mayku

    Featured Blog

    Two planes flying across the sky

    There’s no such thing as a user error – How design thinking can help

    We’ve all been accused of it, and probably admitted to it ourselves at some point: the dreaded user error. The PICNIC (problem in chair, not in computer), the IBM (idiot behind machine)… take your pick. Essentially the accusation that you, as the person responsible for operating the thing, have done something that has broken the thing and it’s entirely your
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    Scientist

    Pharma in focus – Rethinking GTM in a crowded market

    The headache of go-to-market At &us, we have a long history of supporting clients in the pharma sector, and we’ve been doing some thinking alongside our partners, exploring interesting questions and making observations about the market and its shifting context.  One thing we can’t escape is that the sector is at an interesting stage of market maturity.  What do we
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    A billion reasons to make progress

    We frequently handle complex product development projects, and see clients stuck all the time – in constant ideation, in analysis paralysis, in struggling to get started, knowing how to move forwards. Except that this was an ethics, compliance and risk management product, and there was a very real and urgent reason to make real and rapid progress. Our client is
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    Finding the interstellar moment in a universe of possibilities

    We broke our client out of an endless cycle of ‘what ifs’ to translate the real customer value of a piece of technology, and narrow down the seemingly endless use-case possibilities so they can move forwards and realise the potential of their tech in new industries.
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    Meet the team – Fiona Tout, Product

    Fiona has had a non-traditional route into design, and the variety of her experience means she brings original and fresh perspective to her work.  Find out what excites her about her work and how she deals with client challenges.
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    Web3 – How to test and learn

    It’s fascinating to see what’s happening in the Web3 space. Beyond the initial hype, use cases and commercial opportunities are starting to emerge like contracts, royalties, loyalty, added value.
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    In turbulent times for retail, let purpose be your pilot

    The retail sector is notoriously unpredictable. Challenges are inevitable, so how do you ensure you not only survive but also thrive in times of constant change? The answer lies in purpose.
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    Meet the team – Steve Quirke, Strategy

    Steve leads our strategy team, and bring to &us a huge amount of experience working with businesses from X-Box, Microsoft and Mercedes-Benz to the UN and small tech startups.
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    5 top transformation tips from the frontline

    Insights and advice for organisations for the changes they need to make to become fit for the future and set themselves up for constant change in the face of increasing volatility, uncertainty, complexity and ambiguity. 
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    Web3 – How new technologies will revolutionise the music industry

    In the first of a series of Experimenting with Web3 &us blogs, we’re sharing our interview with Scott and his take on how Web3 technologies might revolutionise not only music, but any industry that deals with licensing, royalties and contracts.
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    Rocket Fuel in your inbox

    Get a little bit of rocket fuel in your inbox every month with the &us newsletter. In it you’ll find some great thinking and views from our teams, stories of work we’ve done for our clients to help them innovate, change and grow, plus some of the great stuff we’ve found through our work.

    By signing up you are agreeing to &us storing and processing your data inline with our privacy policy.*
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    Whether you have a project you’d like to discuss, you’re interested in joining our team, or you just have a burning question, we’d really love to hear from you.

    Get In Touch