Make things to change things.
![The &us team discussing new ideas](https://andus.co/hubfs/raw_assets/public/AndUs/images/placeholders/image-placeholder-3.jpg)
![People collaborating in an innovation workshop](https://andus.co/hs-fs/hubfs/Mask%20group-min-1.png?width=894&height=564&name=Mask%20group-min-1.png)
&us was born out of a desire to rethink the way consultancies work, and how they work with clients.
Over the years, we’ve worked inside and alongside all sorts of organisations struggling to adapt and grow in the face of rapid change and deep uncertainty. That experience left us frustrated with traditional consulting models that were slow, inefficient and often formulaic.
“We’re called ‘&us’ because first and foremost, our clients’ progress is our best result. And the ultimate goal is to equip them with everything they need to thrive – without us.”
Unleash the spirit of making
We’re a team of makers at heart, and we aim to set the spirit of making free in every organisation we work with.
That’s because experience has shown us that only by making valuable things together in new ways can people gain the skills, mindset and confidence to really change the way things work. And it’s only when this ground-up change begins to happen that real transformation can take root.
![The &us 'making-led model' that helps companies unleash the spirit of making](https://andus.co/hs-fs/hubfs/Layer%201-min.png?width=1066&height=491&name=Layer%201-min.png)
Above: Our making-led model creates a 'virtuous loop' that drives transformation and innovation more effectively.
Approach in practice
We put our approach into practice in three key ways – taking our clients along on the journey and instilling our methodology with their team. Through these methods, we can help you grow, discover opportunities and make transformation stick.
![A group of Macmillan employees working together](https://andus.co/hs-fs/hubfs/Mask%20group%201-min.png?width=1032&height=648&name=Mask%20group%201-min.png)
Rally together
We engage teams directly, bringing them together around the shared goal of making something of value to customers and the organisation.
This drives growth, while fostering individual autonomy and buy-in.
![The &us team at an away day exploring new ideas](https://andus.co/hs-fs/hubfs/Mask%20group%202-min.png?width=1032&height=648&name=Mask%20group%202-min.png)
Experiment often
As we work together, teams test assumptions, uncovering challenges and opportunities that they couldn’t have foreseen without getting hands-on.
This creates a wellspring of new ideas for innovation and opportunities to explore.
![The &us team in a workshop](https://andus.co/hs-fs/hubfs/Mask%20group%203-min.png?width=1032&height=648&name=Mask%20group%203-min.png)
Learn while making
As we make, teams develop new capabilities and ways of working, reshaping how the organisation approaches similar projects tomorrow.
This is how transformation sticks and gains momentum.
Our DNA
Underpinning our culture are a set of common attributes and behaviours that shape our work and our decisions.
![The &us DNA underpins the company culture](https://andus.co/hs-fs/hubfs/Our%20DNA.png?width=2142&height=887&name=Our%20DNA.png)
Meet the team
We are strategists, designers and coaches - all focused on helping our clients solve their biggest challenges.
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Lauren%20Baddeley-min.png?width=400&height=500&name=Lauren%20Baddeley-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Lauren%20Baddeley-min.png?width=400&height=500&name=Lauren%20Baddeley-min.png)
Lauren Baddeley
People + Operations Assistant
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Paul%20Archbold-min.png?width=400&height=500&name=Paul%20Archbold-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Paul%20Archbold-min.png?width=400&height=500&name=Paul%20Archbold-min.png)
Paul Archbold
Partner, Co-Founder
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Pete%20Wadsworth-min.png?width=400&height=500&name=Pete%20Wadsworth-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Pete%20Wadsworth-min.png?width=400&height=500&name=Pete%20Wadsworth-min.png)
Peter Wadsworth
Senior Innovation Coach
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Alex%20Johnson-min.png?width=400&height=500&name=Alex%20Johnson-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Alex%20Johnson-min.png?width=400&height=500&name=Alex%20Johnson-min.png)
Alexandra Johnson
Partner, Managing Director
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Emily%20Maginess-min.png?width=400&height=500&name=Emily%20Maginess-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Emily%20Maginess-min.png?width=400&height=500&name=Emily%20Maginess-min.png)
Emily Maginess
Growth Director
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Steve%20Quirke-min.png?width=400&height=500&name=Steve%20Quirke-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Steve%20Quirke-min.png?width=400&height=500&name=Steve%20Quirke-min.png)
Steve Quirke
Product Strategy Director
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Hattie%20Camp-min.png?width=400&height=500&name=Hattie%20Camp-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Hattie%20Camp-min.png?width=400&height=500&name=Hattie%20Camp-min.png)
Hattie Camp
Strategy Lead
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Charlene%20Salmon-min.png?width=400&height=500&name=Charlene%20Salmon-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Charlene%20Salmon-min.png?width=400&height=500&name=Charlene%20Salmon-min.png)
Charlene Salmon
New Business Lead
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Zoe%20Regent-min.png?width=400&height=500&name=Zoe%20Regent-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Zoe%20Regent-min.png?width=400&height=500&name=Zoe%20Regent-min.png)
Zoë Regent
Transformation Director
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/George%20Yiakoumi-min.png?width=400&height=500&name=George%20Yiakoumi-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/George%20Yiakoumi-min.png?width=400&height=500&name=George%20Yiakoumi-min.png)
George Yiakoumi
Product Designer
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Rob%20Fletcher%20Isaacs-min.png?width=400&height=500&name=Rob%20Fletcher%20Isaacs-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Rob%20Fletcher%20Isaacs-min.png?width=400&height=500&name=Rob%20Fletcher%20Isaacs-min.png)
Rob Fletcher Isaacs
Partner, Co-Founder
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Annabelle%20Regent-min.png?width=400&height=500&name=Annabelle%20Regent-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Annabelle%20Regent-min.png?width=400&height=500&name=Annabelle%20Regent-min.png)
Annabelle Régent
Design Lead
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Fiona%20Tout-min.png?width=400&height=500&name=Fiona%20Tout-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Fiona%20Tout-min.png?width=400&height=500&name=Fiona%20Tout-min.png)
Fiona Tout
Senior Product Designer
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Emily%20Dent-min.png?width=400&height=500&name=Emily%20Dent-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Emily%20Dent.png?width=400&height=500&name=Emily%20Dent.png)
Emily Dent
Partner, Transformation
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Ben%20Ingram-min.png?width=400&height=500&name=Ben%20Ingram-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Ben%20Ingram-min.png?width=400&height=500&name=Ben%20Ingram-min.png)
Ben Ingram
Strategy Lead
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Laura%20Hewitt-min.png?width=400&height=500&name=Laura%20Hewitt-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Laura%20Hewitt-min.png?width=400&height=500&name=Laura%20Hewitt-min.png)
Laura Hewitt
Transformation Lead
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Lucy%20Hackshaw-min.png?width=400&height=500&name=Lucy%20Hackshaw-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Lucy%20Hackshaw-min.png?width=400&height=500&name=Lucy%20Hackshaw-min.png)
Lucy Hackshaw
Transformation Director
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Rama%20Bown-min.png?width=400&height=500&name=Rama%20Bown-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Rama%20Bown-min.png?width=400&height=500&name=Rama%20Bown-min.png)
Rama Bown
Product Designer
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Imaani%20Bailey-min.png?width=400&height=500&name=Imaani%20Bailey-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Imaani%20Bailey-min.png?width=400&height=500&name=Imaani%20Bailey-min.png)
Imaani Bailey
Product Strategist
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Paloma%20Garat-min.png?width=400&height=500&name=Paloma%20Garat-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Paloma%20Garat-min.png?width=400&height=500&name=Paloma%20Garat-min.png)
Paloma Garat
Transformation Lead
![](https://andus.co/hs-fs/hubfs/Chris%20Waite-min.png?width=400&height=500&name=Chris%20Waite-min.png)
![](https://andus.co/hs-fs/hubfs/Chris%20Waite-1-min.png?width=400&height=500&name=Chris%20Waite-1-min.png)
Chris Waite
Finance Manager
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Saul%20Minkoff-min.png?width=400&height=500&name=Saul%20Minkoff-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Saul%20Minkoff-min.png?width=400&height=500&name=Saul%20Minkoff-min.png)
Saul Minkoff
Strategy Director
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Chris%20Trantom-min.png?width=400&height=500&name=Chris%20Trantom-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Chris%20Trantom-min.png?width=400&height=500&name=Chris%20Trantom-min.png)
Chris Trantom
Senior Innovation Coach
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Ben%20Serbutt-min.png?width=400&height=500&name=Ben%20Serbutt-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Ben%20Serbutt-min.png?width=400&height=500&name=Ben%20Serbutt-min.png)
Ben Serbutt
Design Lead
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Alex%20Sisan-min.png?width=400&height=500&name=Alex%20Sisan-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Alex%20Sisan-min.png?width=400&height=500&name=Alex%20Sisan-min.png)
Alex Matthews-Sisan
People + Talent Manager
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Toni%20Wrigglesworth-min.png?width=400&height=500&name=Toni%20Wrigglesworth-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Toni%20Wrigglesworth-min.png?width=400&height=500&name=Toni%20Wrigglesworth-min.png)
Toni Wrigglesworth
Resource + Operations Manager
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Zahir%20Sumar-min.png?width=400&height=500&name=Zahir%20Sumar-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Zahir%20Sumar-min.png?width=400&height=500&name=Zahir%20Sumar-min.png)
Zahir Sumar
Senior Innovation Coach
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Keith%20Mak-min.png?width=400&height=500&name=Keith%20Mak-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Keith%20Mak-min.png?width=400&height=500&name=Keith%20Mak-min.png)
Keith Mak
Senior Strategist
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Marcus%20Fogg-min.png?width=400&height=500&name=Marcus%20Fogg-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Marcus%20Fogg-min.png?width=400&height=500&name=Marcus%20Fogg-min.png)
Marcus Fogg
Marketing Manager
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Lynn%20Altayara-min.png?width=400&height=500&name=Lynn%20Altayara-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Lynn%20Altayara-min.png?width=400&height=500&name=Lynn%20Altayara-min.png)
Lynn Altayara
Senior Product Strategist
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Josh%20Baddiley-min.png?width=400&height=500&name=Josh%20Baddiley-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Josh%20Baddiley-min.png?width=400&height=500&name=Josh%20Baddiley-min.png)
Josh Baddiley
Product Designer
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Alex%20Milinazzo-min.png?width=400&height=500&name=Alex%20Milinazzo-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Alex%20Milinazzo-min.png?width=400&height=500&name=Alex%20Milinazzo-min.png)
Alex Milinazzo
Senior Innovation Coach
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Alex%20Dodd-min.png?width=400&height=500&name=Alex%20Dodd-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Alex%20Dodd-min.png?width=400&height=500&name=Alex%20Dodd-min.png)
Alex Dodd
Product Strategist
![](https://andus.co/hs-fs/hubfs/Squiggle%20Headshots%20(400x500)/Tamsin%20Kendrick-min.png?width=400&height=500&name=Tamsin%20Kendrick-min.png)
![](https://andus.co/hs-fs/hubfs/Headshots%20(400x500)/Tamsin%20Kendrick-min.png?width=400&height=500&name=Tamsin%20Kendrick-min.png)
Tamsin Kendrick
Innovation Lead